The largest dating sites are investing heavily in protecting customers but are very hesitant to advertise the protections they are putting in place.Dating websites should address liability and insurance issues as soon as possible and construct a proactive plan to manage risk while supporting growth.
You may elect to help recent college graduates find dates with other recent graduates, your business could help women over 50 find dates or you may set up a dating service that targets professional men who own their own businesses.
By selecting a niche, or clearly identifying your market, you’ll be able to better target your advertising efforts to recruit clients. Research your local market to see if there are other dating services that target a similar market.
The $10M stabbing case was defended under the Communications Decency Act, which protects publishers from liability for content published by third parties.
If dating websites advertise or agree to perform robust background checks, attorneys will have a much easier time arguing that they are responsible for the safety of the ensuing date.
As the leader in modern, safe dating, we successfully match a wide range of couples, regardless of lifestyle.